How can I tag customers using the BNPL payment option?

Technical Q&A
1

We are looking to identify and tag all customers who use our BNPL option to make a purchase. This option is available within our checkout, but we don’t know how to tag each customer who selects this payment option. Once we have tagged them we want then to be able to identify the segment within our email platform which is omnisend. All advise much appreciated.

2

You can do it in two ways:

  1. If you are in Shopify Plus, use Shopify Flow to tag customers with Order Created Trigger.

  2. Use ‘order/created’ webhook. Shopify will send order information to your server. Identify payment type on your server then call another Admin API to tag users.

3

@GrowthBWY an option if you’re not on Shopify Plus, Order Automator can do that - automatically tag orders / customers based on conditions like this.

For your email software I’m not familiar with Omnisend but I’ve used other email marketing software to automatically sync customer data in Shopify with your segments / lists, so I assume they can do it, I would just reach out to them and ask if they can sync customer tags with segements.