How do I add metafields to pages?

Topic summary

Issue: A user couldn’t find where to add metafields for standard Pages in Shopify.

Early responses:

  • One reply suggested metafields were only for collections, products, and customers.
  • The original poster used the Metafields Guru app as a workaround and added theme code to display values on specific pages.

Update/clarification:

  • Another participant located a native method: Admin > Sales Channels > Online Store > Pages > select a page; the Metafields section appears at the bottom of the page editor.
  • Note: “Product pages” are different from user-created “Pages.” Product pages use product metafields; the Pages section applies to standalone content pages created via “Add page.”

Outcome:

  • Resolution achieved. Metafields can be added to standard Pages directly in the Shopify admin without an app.
  • The app-based approach remains an alternative if needed, but is not required for native Pages.

Status: Resolved, with a clear native path and a distinction between product pages and standard Pages.

Summarized with AI on February 13. AI used: gpt-5.

@jordystoj

sorry for this metafield work on collection, product and customer