Thanks for the great information.
Topic summary
The original poster successfully resolved their Google Ads conversion tracking issue by importing conversions from GA4 into Google Ads. The standard Shopify Google Channel app automatically handles conversion tracking without requiring manual tag installation.
Key Implementation Points:
- The Google Channel app auto-generates conversion tracking code when connected to Google Ads
- Users should verify proper installation using Google Tag Assistant
- Conversions set up in GA4 need to be manually imported into Google Ads
Conversion Tracking Options:
- Google Shopping App Purchase: Tracks every ad click leading to conversion (recommended by most respondents)
- GA4 Import: Only tracks last non-direct click
- Custom Code: Allows merchants to control what data is sent to Google Ads
Common Questions Addressed:
- Both tracking methods can run simultaneously, with one set as secondary
- The app handles conversion value tracking without additional adjustments
- Manual Google Tag setup is unnecessary when using the Google & YouTube app
- Connection issues may require disconnecting/reconnecting the app or contacting support
The discussion remains active with users seeking clarification on tag setup options and troubleshooting connection problems.