How do you handle loyalty programs on POS?

I’d like to understand how you currently handle loyalty programs with Shopify POS. I’m an app developer, and I’d like to see if there is room for an affordable and simple loyalty app.

A lot of loyalty apps seem to include points, tiers, referrals, emails, rewards, VIP programs, analytics, and many other features. I’m curious whether some merchants would prefer something much simpler.

For example, an app that lets you:

  • Let customers collect simple points or stamps
  • Make it easy for staff to apply or check rewards
  • Avoid complex setup, campaigns, and advanced marketing features
  • Keep the price low and predictable

I’m not trying to promote anything here. I’m just trying to understand the problem better.

I’d appreciate it if you shared your experience

Great question as for many small businesses the features are overkill and the cost is prohibitive. Your list sounds pretty right, the most important thing is POS visibility and the features you have to promote the scheme in-store and online. Visibility for the customer in customer accounts etc.

Hi @StepanCelest ,
As a Shopify merchant, I think there is definitely room for a simpler loyalty app. Many existing solutions feel overloaded with features that small businesses never use but still have to pay for.

For POS, the most important things are ease of use for staff, quick reward redemption, and a simple way for customers to collect points or stamps. If an app can do those things reliably with minimal setup and a reasonable price, I think many merchants would find it appealing.

Sometimes simplicity and ease of adoption are more valuable than having every possible loyalty feature.