How important is the length of the page that you optimize with SEO? I notice that the recipes that come up at the top of the list are very full of words. They may have thousands of words. They repeat the name of the recipe over and over. If it is “lemon pecan cupcakes” then that wording is used over and over.
Topic summary
The discussion centers on whether page length affects SEO performance, prompted by observations that top-ranking recipe pages contain thousands of words with heavy keyword repetition (e.g., “lemon pecan cupcakes” used repeatedly).
Key Points:
-
No universal magic length exists — optimal page length depends on the specific search query and user intent.
-
Match what Google ranks — If long-form content dominates search results for your target keywords, creating similarly detailed pages may be necessary.
-
User experience matters — For lengthy content, implementing “jump links” (internal anchor links) helps users navigate quickly to desired sections, similar to “jump to recipe” buttons on cooking sites.
-
Context provided — The original poster sells nutritional supplements and is evaluating content strategy based on recipe page observations.
The discussion remains open-ended, emphasizing that content length should align with what Google currently ranks for relevant queries rather than following a fixed word count formula.
2 Likes
Yes, I sell nutritional supplements.
Generally speaking whatever Google ranks for the query is a good indicator of what they’re looking for. If they’re ranking long pages, then you may need to create a similarly detailed page. And yes, recipe pages are often notoriously long.
If you have to go down that route, I’d recommend adding “jump links” to internal anchors within your content so people can quickly find whatever they’re looking for. This is often the “jump to recipe” button you’ll find in most recipe sites.
But there is no magic length. It really depends on the query and what users want (or what Google thinks users want).