How many of your product images have blank alt text right now? Here's how to check

Most Shopify merchants have no idea how many product images are sitting with empty alt text. It’s silently hurting your SEO and accessibility - and it gets worse every time you add new products.

Here’s a quick audit:
Right-click any product image on your storefront → click Inspect → look for alt="". If it’s blank or just a filename like IMG_4872.jpg, you have a gap.

Working with multiple Shopify clients, I kept seeing the same problem - hundreds of products with zero alt text, and no practical way to fix it manually at scale. That’s what led me to build AltMaster. It bulk updates alt text across your entire catalog and automatically detects every new product you upload - so the gap never grows back.

I’m currently looking for merchants who want to try it and share honest feedback. If your store has this problem, I’d love for you to give it a go and tell me what you think - good or bad.

Good point. Alt text is definitely one of those SEO and accessibility tasks that many merchants overlook, especially as catalogs grow.

One thing I’d be interested in knowing is how AltMaster generates the alt text. Does it use AI to analyze the image itself, product data, or both? The quality and relevance of the alt text are just as important as having it filled in.

Would be great to see a few real before-and-after examples from live stores.

Hello @skinnydip

Thank you for your time!

Regarding alt text creation - we don’t rely on AI for this. Instead, we use a structured template that pulls in fields such as color, vendor, type, title, and more. You also have the option to customize the template to fit your specific needs.

The reason we’ve opted out of AI-generated alt text is simple: it can be inaccurate in many cases, and we believe a template-based approach gives you more control and reliability.

I completely understand why you chose a template-based system it provides consistency and control.

That said, I’d be happy to show you how AI can be used as an enhancement rather than a replacement. With the right implementation, it can generate more descriptive, context-aware alt text while still respecting your existing template structure and rules.

If you’re open to it, I’d be glad to walk you through a few examples and explain how it could complement your current setup.

@skinnydip

Thank you so much for your offerings but at this point, I want feedback on my app, if I want to add any AI related updates, I’ll contact you.

Understood, and thanks for letting me know. I’d be glad to provide feedback on the app itself. Feel free to send me the details on Tele
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, and I’ll take a look. If AI enhancements become relevant later, I’m always happy to help.