How often do you send emails to your customers without feeling like you're bothering them?
We’ve tried to send weekly emails, bi-weekly, and monthly, and have ended up sending them only on special occasions, such as new product releases and Black Friday. Our customer base isn’t ready; thus, I have to take my writing hobby elsewhere, sad T_T
Sounds like a good learning with the a/b test on email cadence. Care to share what you’ve learned?