How to add in sections in between products on collections page?

Topic summary

A user wants to replicate a feature seen on another Shopify store where custom sections (images, banners) appear interspersed between products on collection pages.

Initial Question:
The original poster asked whether this requires a plugin or custom coding after noticing the feature on icecartel.com.

Key Findings:

  • Some themes offer built-in customization options for adding sections between products
  • The Minimog theme (used by a follow-up commenter) does not include this feature natively
  • The desired functionality involves clickable images styled like product cards that redirect to other collections

Technical Requirements:

  • Custom theme modification is necessary
  • Implementation involves editing collection templates and loop logic
  • Requires working with Liquid, HTML/CSS, and potentially metafields
  • Custom content blocks must be injected at specific intervals within the product grid

Status: The discussion remains open with an offer for technical guidance on implementation approach.

Summarized with AI on October 27. AI used: claude-sonnet-4-5-20250929.

I was going through a site and I noticed they have these cool sections in between their products on what looks like a collections page. Its most certainly built on shopify as I inspected the surface code and found shopify everywhere. I’m just wondering whats the way to go about adding pictures/sections like that sprinkled out between my products. If its a shopify plug in or do I have to start coding on my site again. Thanks.

Hi @MehrokAvi ,

You can explore your theme’s customization options as some themes provide built-in features for adding custom sections between products. If not you can get developers to code this feature on your theme, which won’t take much time.

If you need any further assistance or have any queries, let me know.

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your reply was helpful. my theme is minimog and i cant find any option to add content between products of a collection. can you help me do it. i want to add an image beside some products that would be clickable and redirect to another collection. it would look like a product-card.

Hi @Mahad_56 ,

To display clickable image content (like a product card) between products in a collection, Shopify’s default themes—including Minimog—don’t offer this functionality out of the box. Achieving this requires a custom theme modification.

You’d need to edit your collection template and loop logic to inject custom content (e.g., a block with an image and link styled like a product card) at specific intervals or positions. This typically involves working with Liquid, HTML/CSS, and possibly metafields or dynamic data to control placement.

It’s a more advanced customization, but definitely doable if you’re comfortable working with theme code.

Let me know if you need general guidance on how to approach this technically!