Hi @Tanner3 ,
This is Kate from PageFly - Shopify Landing Page Builder App.
I love your store’s products, they look so trendy 
.
In addition to the suggestions from StephensWorld, and based on my extensive knowledge in CRO, I recommend the following suggestions to improve your conversion rates:
1. Add store favicon
Favicon make it easier for users to locate and return to your store when multiple tabs are open in a browser. This improves the overall user experience.
2. Add a hero banner to the homepage, particularly for a clothing store
Your homepage is missing a hero banner. A hero banner is often the first visual element a visitor encounters. For a clothing store, it sets the tone and style of your brand, making a strong first impression.
A high-quality, attractive hero banner can make your store more visually appealing, engaging customers right from the start.
You can check this design for preference:
3. Add more content on the homepage
- Trust badges: This is especially important in the online sale, where customers are often concerned about product quality and payment security.
Like this:
- Product list along with pricing: It provides a quick overview of what your store offers, saving them the effort of navigating to different pages to discover your range. By displaying a range of prices, you cater to customers with different budgets. This inclusivity can widen your customer base, as visitors can easily find products within their price range.
- Add a shoppable social media feed into your store: where customers can see and buy products directly from your social media posts. This makes shopping easier and shows off how your products look in different styles. It’s a great way to keep up with the trend of people shopping more on social media.
4. Display product variant as color swatches
Color swatches simplify the shopping process by allowing customers to quickly see all available colors. This visual approach is more user-friendly than text descriptions. And also add a visual element to product listings, making them more attractive and engaging for customers.
Like this:
5. Prepare for Valentine sales
As Valentine’s Day gets closer and many stores start their sales, remember to use these expert tips to improve your plans for the holiday.
- Create themed packages like Valentine’s gift sets. Offer deals like “buy one, get one free”, discounts for couples, or special sets for two.
- Add a countdown timer for limited-time offers, Valentine’s sales, or to show when a product is running out. This can really catch customers’ attention.
- Promote your Valentine’s Day deals with Google Ads. This can help you reach more people who are looking for Valentine’s Day gifts and ideas.
These suggestions are somewhat lengthy,but I hope that you have read them all. Best of luck with your business.
Keep up the great work!
Kate - PageFly Team