How to set up multiple Google conversion actions based on payment methods?

Technical Q&A

Topic summary

  • Goal: Track separate Google Ads conversion actions for different checkout payment methods on a Shopify store.

  • Setup: Three conversion tags created for PayPal, Complete Order, and Pay Now. Guides found cover only a single conversion action setup.

  • Challenge: Needs a way to fire the correct conversion based on the payment method. Identified Shopify’s order.gateway property as a potential differentiator but lacks the exact string values for each method to reliably route events.

  • Constraints: Prefers a simple, free solution; aware of plugins that can do this but wants to avoid paid tools.

  • Ask: Advice on how to detect and map payment methods (exact order.gateway values) and implement event-trigger logic per method.

  • Status: No answers or solution yet; discussion remains open.

Summarized with AI on January 3. AI used: gpt-5.
1

Hello, I would like to ask a question regarding google conversion actions. I have defined 3 conversion actions tags for my website, based on the payment methods used in order checkout. Specifically, PayPal, Complete Order and Pay now. From the guides I have managed to find on the shopify forums, i was able to find out how to set up 1 conversion action. But the guides dont specify what to do when i have multiple conversion actions, specifically how to differentiate between payment methods when sending the event. I was able to find, that the order.gateway property should be suficient to differentiate the methods but i wasnt able to find the specific string. Can anyone please offer some advice, or a solution to something similiar to my problem. I am aware that there are existing plugins that should handle these problems, but as of now I am looking for a simple free solution. Thank you