I am saddened, why has no one bought in my store?

Start a Business
, ,

Topic summary

A new store owner reports almost no visits or sales despite setting up Meta Pixel/Events Manager and running Facebook ads with default settings (Sales objective, Highest volume, Max conversions, Manual ad set). They cannot hire an ad manager and seek specific ad settings.

Responses stress there are no “magic” settings; success requires research, time, budget, and precise problem definition (traffic vs. conversion). A link to prior threads on “no sales” is provided to study common pitfalls.

Clarifying question: Is the issue “no visits” or “visits but no sales”? Suggested actions:

  • If no visits: increase posting/quality on Facebook and Instagram; check SEO (search engine optimization); use Google Search Console to verify indexing and fix errors; claim the business on Google Maps.
  • If visits but no sales: improve trust cues (fix Terms of Service footer, add phone number in header); change the homepage video, which may be off-putting; otherwise site looks decent.

Latest update: The owner will consider the advice and asks if Facebook’s machine learning can find a sale within 7 days, noting premium pricing. Discussion remains open with that question unanswered.

Summarized with AI on December 30. AI used: gpt-5.
3

Is it “no visits” or “plenty of visits but no sales”?

if it’s “no visits” then you need to advertise your store. Post more and better stuff on your FB and IG.

Check if your SEO is right, see what Google Search Console says about your site – is it indexed? Are there any errors?

Claim your location in Google maps.

Also, for “have visits, but no sales” – fix the bottom of your “terms of service” and put your phone in the header.
Probably, change the homepage video – it looks alarming and irritating. Some people may have problems with this.

Otherwise your site looks pretty good.