Hi Everyone We have noticed that from 13th of May, suddenly the number of conversion data being sent to facebook and google dropped to 60% It seems that for certain browsers, its not sending proper data This has severely impacted by google ads and also i’m facing issue in google analytics reports …

I’m experiencing the exact same issue, so you are not alone, I have reached out to support but they have essentially told me nothing is wrong. I have not changed anything on my site. The problem I am having is google thinks my site is now not performing well so I have had to lower my TROAS goal in …

Is this for Shopify’s Facebook channel with pixel setup and the (now longer Shopify) Google channel? Or Shopify’s default Google Analytics set up for GA3/Universal Analytics?

I don’t use a Facebook pixel but for me universal analytics/GA3(Shopify), GA4 (new google app) and a tag manager script with custom conversion tag are all about 60% less. As per my previous reply, if you look at my post history, this was also a problem about three months ago and was solved by Shopi…

Same issue here, on multiple Shopify accounts. We noticed that the change took place on a specific hour in the evening of the 12th of May, around 19:00GMT.

Thanks a ton I have also raised a request with Shopify I’m planning to switch my FB tracking to optimise for initiate checkout instead of purchase Even I feel its something to with the order confirmation page as all other events like visitors, sessions, ATCs are being properly tracked

Hi @Salty100 I’m sorry you’re experiencing a drop in conversion data and issues with Google Ads and Google Analytics reports. I can offer some general suggestions on how to address this type of problem: Check for tracking code issues: Ensure that your website’s tracking codes for Facebook and Go…

I can also confirm that I can see the same problem in two different stores since the night (CET time) between May 12 and May 13.

Hello @Salty100 , I am Gina from flareAI app helping Shopify merchants get $6Million+ in sales from Google Search, on autopilot. It’s unfortunate that you are experiencing a significant drop in conversion data being sent to Facebook and Google from your Shopify store since May 13th. If the issue s…

Thank you so much Gina Truly appreciate the detailed steps suggested by you and the time taken out to do so I’ll definitely look into this!

Incomplete Conversion data being sent to google and facebook. Shopify sending on 60% conversion data

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Salty100 May 22, 2023, 8:32am 6

Yes
Sounds about right
I believe since then only it started happening
Have you taken any steps?

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Incomplete Conversion data being sent to google and facebook. Shopify sending on 60% conversion data

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