Is it okay to add product variants without an SKU?

Topic summary

Adding product variants without an SKU is allowed in Shopify; the SKU field is optional and there’s no rule requiring variant SKUs.

SKUs (stock keeping units) are recommended for identifying items, tracking inventory and sales reporting. Businesses typically create their own consistent naming systems. Shopify’s documentation on SKUs is referenced for setup guidance.

An edge case was raised: one merchant’s interface shows the SKU field as required for a digital service product. A screenshot was shared to illustrate this requirement. The post doesn’t clarify whether this is due to a specific app, workflow, or configuration.

Recent update: the merchant found a practical solution from a community post—create custom SKUs using a personal naming convention, even for digital services.

Outcomes:

  • Consensus: SKUs are not mandatory in Shopify core but are best practice.
  • Actionable suggestion: If a required SKU field appears, generate your own SKUs using a clear, consistent scheme.

Status: No official policy change; discussion suggests optional SKUs in general, with possible contextual requirements. Unanswered: why some setups enforce SKU input.

Summarized with AI on January 30. AI used: gpt-5.

Hi @samridhiNHN

No there wouldn’t any issue without SKU.