Is it possible my headless site can use some of the ads app on shopify's app extension?

Shopify Apps

Topic summary

A developer is researching whether Shopify’s app extensions for advertising can work with a headless commerce implementation.

Key Question:

  • Can ad apps (specifically Google & YouTube Ads and Facebook & Instagram Ads) from Shopify’s app extension ecosystem function on a custom UI headless site?

Current Status:

  • Shopify’s chatbot indicated only “some” app extensions are compatible with headless setups
  • No specific confirmation yet on which advertising apps are supported
  • The developer is seeking community input to clarify compatibility before building the site

Context:
This is preliminary research for a custom headless Shopify project where maintaining access to standard advertising integrations is a requirement. The discussion remains open with no responses yet.

Summarized with AI on October 31. AI used: claude-sonnet-4-5-20250929.
1

I am conducting preliminary research to build a site.

I want to build a custom UI site using Shopify’s headless commerce and use the App Extensions provided by Shopify.

However, when I inquired about the chatbot(?) at Shopify, I received a reply that only some of them were available.

By chance, I found out that there is a Shopify community, and I left an inquiry to get help from collective intelligence.

Is it possible my headless site can use some of the ads app on shopify’s app extension?

(I want use google&youtube ads and facebook&instagram ads.)