issues with the tracking of e-commerce in GA4

Topic summary

Main issue: After connecting the site to Google Analytics 4 (GA4), e‑commerce events beyond basic engagement are not being captured. Realtime shows sessions, page views, scrolls, and item views, but not add_to_cart, begin_checkout, add_payment_info, or later funnel steps.

Evidence: A screenshot indicates the GA4 connection is active. The expectation is that these e‑commerce steps would be automatically tracked after connecting GA4, but they are missing.

Additional report: Another participant sees visits in GA4 Realtime Overview, yet standard reports show almost no sessions, suggesting sessions/events seen in realtime may not be persisting to reporting.

Status: No fix or configuration guidance has been provided yet. The original poster is seeking help.

Open questions:

  • Why e‑commerce funnel events (e.g., add_to_cart, begin_checkout) are not appearing despite the GA4 connection.
  • Why there is a discrepancy between Realtime data and standard reports.

Notes: GA4 = Google Analytics 4. The included image supports that the connection is established.

Summarized with AI on January 15. AI used: gpt-5.

I have a simular situation Realtime Overview is showing visits.

But It looks like that those sessions are not being recorded, so the reports have almost no sessions.