Hello, I am about to launch Retreat Myself and would value advice on the design and tips towards improvement.
The online has only been operating for a day (for me to iron out any issues). I do have most of the products on Pre-Order as the launch date with product available is August.
I am also working on improvements to the SEO in the coming days.
Thanks in advance.
Hi @penny24 ,
Thank you for sharing your new online store. I’m happy to provide some constructive feedback to help you further improve the site.
Overall, you’ve done a great job creating a calming, visually-appealing atmosphere that aligns well with your retreat and wellness brand. The clean, minimalist design really allows the products to shine.
A few suggestions for potential improvements:
Policies and Transparency: It’s important to have clear, comprehensive policies in place around areas like returns, shipping, privacy, etc. This helps build trust and credibility with customers. I noticed some of the policy pages seem incomplete - make sure all the key details are covered.
Product Imagery: The product photos are generally quite nice, but I agree that a more natural, lifestyle-oriented approach could enhance the presentation. Adding environmental backgroundss would make the products feel more grounded and relatable.
User Engagement: Incorporating interactive elements like sleepping quality quizzes or something related to wellness topics is a great way to increase time spent on the site and promote relevant products. This could really help drive more conversions.
Social Media Integration: Adding social media sharing buttons and feeds could boost your online presence and encourage user interaction. This is an easy way to expand your brand’s reach.
Site Performance: The homepage did seem to load a bit slowly for me as well. You can analyze the website’s performance using tools like Google PageSpeed Insights to identify any issues that might be slowing down the site, such as large image files or unoptimized code.
Overall, you’re off to a great start! With a few refinements to the user experience and behind-the-scenes technical elements, I’m confident Retreat Myself will be a huge success. Let me know if you have any other questions - I’m happy to provide additional suggestions.
Best of luck with your launch!
Hi Kate,
I’m so appreciative of your feedback and I have printed out your constructive comments & will handle tomorrow.
I will especially look at everything of course, but tomorrow will look to add the social media integration. (I’m now sure how to do this but will research).
Regarding the images, we did photograph with in situ photography but we were feeling it was too busy with too much outdoor background, however I will review with my biz partner tomorrow. Great point though so we will consider this seriously.
I’ll also find the sections 10, 11 & 20 to complete them.
I’m so happy that you took the time to offer your professional views.
Warm regards
Penny
Hello,
I hope you are doing good and welcome to the Shopify Community!
I am San from MS Web Designer
Thank you for sharing your store URL. This allowed me to go through your site.
You have a beautiful website. I believe a few adjustments may be required to make it more professional and appealing to customers.
Here are some recommendations:
Header:
1.Wishlist missing
Homepage: (First Impression is the last impression)
The homepage is the first landing page your customers will see after opening the website. Yours is done beautifully.
1.Featured Products / all Title should be Optimized and Seo Friendly
2.Add sticky add to cart button on home page collection features.
3.If Possible, add Instagram feed on the home page.
4.Add customer reviews on the home page to gain the trust of the customer.
CRO Techniques:
Add Sticky add to Cart and Buy now Button for quick checkout
Add Trust Badges below add to cart or Buy now Button
Add Products Bages like New, 10% Off, You Save 20$ or Free Shipping
Introduce coupon code and discount code.
Time reservation on cart pages can help in decreasing average order value.
SPEED Optimization:
1.Your site might be in need of Optimization too. As per Google Insights, your site score is 30 which means that attention is required here. A well-optimised site rates 60+ for mobile version, this affects your SEO ranking and decides how many customers/visitors view or find your website as 80% visitors use mobile to place the order. This is especially important if you don’t want to invest in advertisements.
Speed optimization is required to increase sales and traffic. Also, if your speed is not good, your website ranking will definitely fall.
I hope this helped!
Please feel free to contact us for any further help that you might require.
Best regards,
San.
Hi Kate, another quick question.. how do I add the link to the privacy policy now that I’ve successfully added it.
Penny
Thank you San for your valuable insight. I will be researching how to improve on the Speed Optimization and I wonder if it’s due to the video on the home page? Anyway I’ll take a look to see what I can do to increase it from 30!
Also will tackle all of your other constructive comments.
Thank you for taking time out of your busy day to review for me.
Penny
Hi @penny24 ,
I am from Mageplaza - Shopify solution expert.
I would be happy to review your website and provide feedback on both user experience and SEO.
Overall, your store is quite well set up. The information on the about us section (but I think about us should be on the header, that enables customers to find information about you more quickly, especially a new business), support policy, live chat, review section is very comprehensive and clear, which will address any concerns customers might have. It would be beneficial to regularly update these sections to reflect any new policies or information.
Besides, here is my recommendation:
Firstly, I suggest focusing on your SEO to attract organic traffic to your website. Here are some basic elements you should check:
Title Tags & Meta Descriptions:
Content:
Besides, I also suggest at looking into content and UX/UI of your website
1.Homepage
1.1.Banner
The banner is too general and doesn’t catch attention. You should add seasonal banners for current promotions or collections (e.g., Summer Sale, Winter Collection). Note to keep sale banner messages loud and eye-catching.
Here is areference:
1.2. New Arrival section
You should enhance the search by making larger product images. Include category search, collection search, etc functionality for better content discovery.
Here is the reference, products with larger images will catch the attention and enhance customer experience
3. Product detail page: Lack of product information
The lack of size charts and suitable sizes might be an issue for the conversion. The product information should be in more detail. Please see the difference between yours and the reference
4. Cart page and check out page
Display recommendations or promotional sections on both pages to effectively promote products and attract customers to buy more.
Here is the reference
5. No reviews
When a product has no review, this often causes big hesitation to purchase for buyers. If you already sell your products somewhere else and got some reviews, you can consider importing those reviews into your current Shopify website. In the long term, you may want to have a reward program for buyers who leave reviews on your website as well.
I hope my recommendation will help you. Feel free to reply for a more detailed analysis on any specific area, or if there are any challenges you have.
Good luck!
Thank you for taking time to review & report your recommendations. I’m working through your valuable feedback, however I am stumped with the Product drop down menu - I can’t seem to work out how to add individual drop down subjects as they all repeat onto each product instead of changing with each variation of ingredient. I have tried to add Meta with and without but cant seem to succeed.
Thanks
Penny
Hi @penny24 , Thank you for your reply.
Regarding the question, please provide me with more details. Could you please take a screenshot of the issue you mentioned?
Look forward to your information.
Thank you for following up - we have just solved it! Appreciate your
help.
Penny
