Linking listings to color variants

Store Design
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Topic summary

A user seeks to link product listings to color variants, enabling clicks on specific colors to redirect to their respective product pages, without using apps.

Proposed Solution:

  • Create separate products for each color variant
  • Use Shopify’s native metafields feature (Settings > Custom data > Metafields)
  • Set up a “Product list” type metafield named “color_variants”
  • Manually link related color products through metafields for each item

Technical Implementation:

  • A code snippet using Liquid templating is provided to display linked variants on product pages
  • The solution loops through metafield values to render color options
  • Requires technical knowledge for full implementation, including styling and testing

Outcome:
The original poster accepted the solution and contacted the responder privately for implementation assistance. The discussion suggests this is achievable through native Shopify functionality, though professional development help may be needed for complete setup.

Summarized with AI on October 31. AI used: claude-sonnet-4-5-20250929.
1

Hi, everyone! :slightly_smiling_face:

I need to link a product listing to each color variant. When I click on a specific color variant it directs me to that color listing.

Is it possiblele to do this with metafields or other code? I do not want to use any apps.

Thanks so much!

2

Hi @user7777 It is totally possible. Let me help explain how to do this without using apps!

This can be done using metafields to connect your color variants. Here’s how:

  1. First, create separate products for each color variant in your Shopify admin
  2. Set up the metafields connection:
    • Go to Settings > Custom data > Metafields
    • Add a new metafield for products
    • Choose “Product list” as the type
    • Name it “color_variants”
  3. For each product, add the related color variants in its metafields

Here’s a quick example of how to display the linked variants:

{% comment %}
  Just pop this into your product template to display the color options
{% endcomment %}

{% if product.metafields.custom.color_variants %}
  
    {% for variant_product in product.metafields.custom.color_variants.value %}
      
        {{ variant_product.title }}
      
    {% endfor %}
  

{% endif %}

This is a basic overview of the implementation. While it’s completely achievable, the full setup including proper styling and testing does require technical knowledge and may involve additional costs.

If you’d like help implementing this for your store, feel free to send me a private message, or you can find other qualified developers in the Shopify Partner Directory. Happy to discuss the details!

3

Thanks! Just sent you a message!