This sounds like a great way to gather real world feedback before scaling.
One suggestion that may help attract more testers is to be a bit more specific about what merchants can expect. For example:
What kinds of visitor hesitation does the AI detect?
How long does setup take?
What type of stores is it best suited for?
How much time do you expect testers to spend providing feedback?
The clearer the expectations, the more likely you’ll attract merchants who are a good fit and can provide meaningful insights.
Best of luck with Flow Era!
Thank you, and if you found my reply helpful, feel free to mark it as the accepted solution so it can help other merchants following this discussion.
Thank you for the thoughtful feedback — I really appreciate it!
You’re right that setting clear expectations is important. I’m still in the learning phase, so the goal is to work closely with a small group of merchants and understand what is actually valuable before scaling.
A few details:
Flow Era focuses on identifying moments where visitors hesitate (for example: uncertainty about the product, unanswered questions, or hesitation before checkout).
The setup is designed to be lightweight — merchants add a small snippet and connect their store data.
It’s mainly built for Shopify/ecommerce stores that already get traffic but want to understand why interested visitors don’t convert.
For early testers, I’m mainly looking for honest feedback and observations rather than a big time commitment.
Thanks again for the suggestions — this is exactly the type of feedback I’m looking for at this stage.
Building on Steve’s point about clear expectations: for a conversion-hesitation tool, the most useful thing you can give beta testers up front is a defined success metric. Tell them exactly what you’ll measure (e.g. ATC rate, checkout-reached rate, or assisted-conversion lift) and over what window, so “honest feedback” has something concrete to anchor to. Two things that’ll make your beta data trustworthy: run it as a proper A/B (holdout group with the assistant off) rather than before/after, since seasonality and traffic-source mix skew raw comparisons; and be upfront about page-speed impact of the snippet, because that’s the first thing merchants worry about with any injected script. For fit, stores with 2k+ monthly sessions will give you statistically meaningful signal faster than very small shops. Good luck with Flow Era.