Merchant Centre Not Approved Issue

Topic summary

A user is experiencing Google Merchant Centre approval issues and suspects mockup images may be the cause.

Potential Problems Identified:

  • Print-on-demand (POD) products: These typically face disapproval unless the seller has thousands of reviews, as Google’s policies require items to be in stock
  • Suspicious review timeline: The website was registered on March 29th but already has reviews, raising concerns about authenticity
  • Policy violation: Google may flag businesses with potentially fake reviews

Status: The discussion remains open with no resolution. The fundamental issue appears to be the POD business model rather than mockup images specifically. Additional approval challenges are expected beyond the points mentioned.

Summarized with AI on October 29. AI used: claude-sonnet-4-5-20250929.

Is mockup image a reason for not approved on Google Merchant Centre? I couldn’t find any other reason. Can someone who knows help me?

@roecreation Based on what I see, are you selling print on demand products? If yes, these usually get disapproved unless you have thousands of reviews.

It’s also mentioned in the policies that items must be stocked: https://support.google.com/merchants/answer/6150127#:~:text=Unavailable%20promotions

And it seems you may have some fake reviews, because your website was registered on the 29th of March, but you already have reviews, that is highly unlikely. And as you can imagine, Google doesn’t want businesses that fake things on there platforms. However, if the reviews are real, nothing to worry about.

You will have a lot more issues, but the main fundamental issue is POD.

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