Meta Ads issue with shopify catalogue

Topic summary

A user is experiencing issues with product sets not appearing in Meta’s Commerce Manager when running sales ads through a Shopify-Meta integration.

The Problem:

  • Newly created product sets are not visible in Commerce Manager
  • Old sets remain visible, but new ones don’t sync

Key Clarification Provided:

  • Shopify automatically syncs individual products to Meta, not product sets
  • Product sets must be created manually within Meta Commerce Manager itself
  • Once sets are created in Meta, products will appear in sales ads

Troubleshooting Steps Suggested:

  • Verify products are marked as available on Facebook in Shopify’s sales channel settings
  • Check Commerce Manager to confirm the product feed is syncing correctly
  • Ensure proper product categorization and tagging in Shopify

Current Status:
The user is seeking guidance on how to manually create product sets within Meta Commerce Manager. The discussion remains open with the technical process yet to be explained.

Summarized with AI on October 29. AI used: claude-sonnet-4-5-20250929.

Hello,

I am unable to see the sets, in the catalogue, when shopify is linked to meta, for running sales ads.

If your product sets aren’t appearing in the Meta (Facebook) catalogue after linking Shopify, it’s likely due to missing or misconfigured product data, such as availability, categorization, or proper tagging in Shopify. Ensure that your products are marked as available on Facebook under each product’s sales channel settings in Shopify. Also, check your Commerce Manager in Meta to confirm that the product feed is syncing correctly and that your sets are properly defined or created within Meta.

Please do, it would be really helpful.

I have created new product sets, and that is not visible in the commerce manager. Old ones are seen, but new ones are not.

Hi,

Hope this will help

  • Shopify sends products to Meta not “sets”.

  • Need to create product sets manually inside Meta Commerce Manager.

  • After creating sets, Products will show up in your Sales Ads.

How do we “Need to create product sets manually inside Meta Commerce Manager.”