Metafields in URL

Shopify Discussion
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Topic summary

A user is building a Typeform quiz that should redirect customers to a customized Shopify results page displaying recommended products and personalized copy based on their quiz answers.

Current Setup:

  • Typeform quiz with final ‘view my results’ button
  • Zapier integration to access quiz responses
  • Basic understanding of metafields in product URLs

Challenge:
Uncertain how to dynamically generate personalized product recommendations and content on the results page based on quiz scores after redirect.

Suggested Solutions:

  • One commenter references implementing similar functionality with Heyflow, showing different content based on user scores (video example provided)
  • Alternative platforms recommended: Outgrow.co and Octane.ai, which are specifically designed for quiz-to-product recommendation flows

Status: Discussion remains open with no definitive technical implementation provided for the metafields/URL parameter approach.

Summarized with AI on October 31. AI used: claude-sonnet-4-5-20250929.
1

I am working on a quiz for my website through Typeform, and based on the answers to the quiz I want the final button on the Typeform quiz to be ‘view my results’.

From here I want it to take the customer to a page on my Shopify website that has a list of all of the recommended products for them based on their answers. As well as some copy that is dependant on their answers.

From research it looks that metafields can be placed in product URLs to display on the page what I want a customer to see. I have also linked Zapier and am able to access answers there, but feel like I have only just scratched the surface looking for a solution here.
How do I go about solving this problem and having a beautiful customised ‘results’ page for my customers?

I am quite experienced with Shopify and Zapier as well as injecting basic code, but am unsure of next steps.

2

Is typeflow anything like heyflow?? Asking this as I was able to implement something similar to this where I was showing different content depending on the score of the user.

The part where you are looking to redirect user to the site is okay but recommending products from the score that too after redirecting.

https://www.awesomescreenshot.com/video/22182135?key=3bb4597b25a115e6ed1f971c1c5fca71

3

It’s much easier if you use outgrow.co or octane.ai
They are made for these. I’ve used both

4

Thank you. Will keep note of that.