I have already set up GA4 account in google & youtube app,but when i want to connect google merchant center account,i can’t find that connect tab,may i ask where can find it.
Topic summary
Issue: After setting up GA4 (Google Analytics 4) in Shopify’s Google & YouTube app, the user cannot find the “Connect” tab to link a Google Merchant Center (GMC) account. A screenshot was shared indicating the tab is missing.
Advice: A respondent suggested completing all setup steps and then checking the app’s Settings to enable GMC. If the option is still unavailable, they provided Google’s Merchant Center support form for the Shopify third‑party (3P) support app.
Follow‑up: The user confirmed all tabs appear completed and no further setup options are visible. They asked whether they should submit the help form.
Outcome: The recommendation was reaffirmed to contact Google via the provided support link. No in‑thread resolution was reached; the action item is to file the support request. Discussion remains open.
Try to complete the setup, and after that go to the settings and you should be able to enable it.
If not fill out this form: https://support.google.com/merchants/contact/shopify_3p_support_app
Hi~
Thank you for your reply.
But there is nothing else to setup in my screen,i have already setup all tabs.
So I should fill out help form with GMC?
I recommend if you can’t proceed, to contact Google using htis form: https://support.google.com/merchants/contact/shopify_3p_support_app