Multi-Channel Selling and Customer Creation Limitations

Technical Q&A
1

Hi Shopify Community,

I have a couple of questions related to managing my Shopify store, and I hope someone can provide insights:

  1. Multi-Channel Selling: I’m looking to expand my Shopify store across multiple channels (e.g., social media, marketplaces, etc.). Can someone explain the best way to set up multi-channel selling on Shopify? Are there any limitations or tips I should be aware of when selling on multiple platforms simultaneously?
  2. Customer Creation Limitations: I am curious about the number of customers I can create under a single Shopify store. Is there a maximum limit on how many customers can be added, or does Shopify offer any flexibility for businesses with large customer bases?