Multiple Collabs and multiple questions

Ask Me Anything Q&A Collabsamaquestions
1

Can I collaborate with multiple people with different %?

Is there a portal to find influencers with Shopify that I can filter with keywords?

Are there suggestions for low, mid and high tier collaboration packages when trying to build a possible long term relationship? (ex. tier 1 is 2 stories and 1 post? tier 2… Tier 3…)

2

Great questions!

  1. With Collabs you can create multiple programs which have different commission and discount incentives and you can assign different influencer partners to each. You can learn more about programs here: https://help.shopify.com/en/manual/promoting-marketing/collabs/merchants/affiliates
  2. Shopify Collabs has a recruiting search feature which allows you to search for creators by filtering social platforms, location, or searching for specific keywords. You can learn more about this feature here: https://help.shopify.com/en/manual/promoting-marketing/collabs/merchants/discover
  3. Brands typically set up their program structures based on what their goals are. A popular option is to give all affiliates the same commission as they sign up and incentivize them with higher commissions as they reach sales milestones. If you are expecting creators to make guaranteed posts along with their affiliate offer you will need to ensure you make an explicit agreement with the creator.

Here is a quick getting started guide that covers how Collabs works, recruiting creators/ influencers and how the affiliate management system works. Additionally here are some tips on keeping influencers engaged as affiliates and encouraging them to make content about your brand.