Main issue: Facebook Shop via Shopify only shows one image per product variant; additional images do not sync.
Current status (most recent): Shopify staff (May 2024) confirm this is an expected limitation of the Facebook Sales Channel. No native fix; updates would appear in the changelog. Metaâs help suggests using a supplementary feed to add catalog data not supported by Shopify (e.g., multiple images per variant).
Workarounds reported:
Facebook Commerce Manager (Catalog â Items â Edit): manually add photos per variant. One method that worked for some: delete the first image, re-upload it, then add extras; save and âUpdate Products.â Caveats: very time-consuming, may not be available for all items (some redirect back to Shopify), and any Shopify sync can overwrite changes.
Custom feed/code (e.g., Czarto blog guide) to include missing attributes. Mixed success; maintenance-heavy, risky to update, and changes can be overwritten.
Hiring freelancers to force multiple photos; images often donât auto-update afterward.
User impact/sentiment: Strong frustration; example timing shows 34 minutes per listing with ~75 variants (â113 hours for 200 listings).
Definitions: Facebook Sales Channel = Shopifyâs integration to Facebook Shop; Commerce Manager = Metaâs catalog tool; supplementary feed = an additional data feed to enrich the catalog.
I have set up set up my Shopify/Facebook Sales Channel Shop and have customized my shop, but I have one problem. With regards to my products that have more than one image (i.e., front view, back view, right side view, left side view, etc.) my Facebook Shop is only displaying one image for each product, i.e., the main image such as the front view. It does not show ALL of the images for each product. If a customer wants to see more images of the product, they have to click all the way to my Shopify store (which displays ALL the images for each product).
Is there a way to have all of the images associated with a given product also show up in my Facebook shop?
Welcome to Shopify Community. My name is Olivia and I work here.
Thanks for sharing your question with our network. At this time, the Facebook Channel has a limitation of one image per variant, and no additional images. This is due to the way the channel syncs for shopping and how the integration is built-in to communicate.
As such, there are no workarounds to force additional images, but you do have full control over your feature images. Consider capturing photographs that provide a more well-rounded view of your products so as to encourage your customers to click-through to your site for additional views. Doing so can also increase your average order value and encourage repeat customers.
Alternatively, you can even get a little extra creative and create custom Facebook images for a 360 degree view by combining separate image views into one.
Let me know if you have any further questions around this.
Yes, this is currently still a limitation of the Facebook Sales Channel. Should there be any changes or updates in the future, you can expect to find them in our changelog page.
I am very surprised that over 1.5 years Shopify hasnât fixed this âlimitationâ yet. If you notice people are using workarounds by adding their own code to their collections and pages. This should be fixed by Shopify asap. There are other platforms that do have full integration with Facebook and send over all product images (even for products with variants.)
PLEASE escalate this issue to management and have them prioritize fixing this problem. Itâs ridiculous that you are suggesting merchants get âcreativeâ and take more pictures or other strange ideas to fix Shopifyâs problem.
is this resolved yet? Whom do we need to contact to raise a ticket? This is frustrating to see this when there are apps who can do this, then why not shopify?
I contacted Shopify support about this and they said itâs âworking as expected.â Itâs very disappointing that Shopify has so many problems on their platform and doesnât make an effort to fix them.
I used this technique as per above âFix missing fields on facebookâs Shopify feedâ ; but it a pain to update each and everytime you add a product. Is there any other work around?
I didnât try using that work-around because I didnât want to risk corrupting the files somehow. I donât know of another solution unfortunately. And it seems Shopify is not willing to fix it either.
Did the work-around you mentioned fix the problem though?
No itâs not still like this but you gotta hire someone off of Fiverr to get more than one product photo to show and then at that they do not update the pictures so youâre stuck with the pictures that you first used. Shopify needs to fix this pronto
Solution- On Facebook, go to Commerce Manager- Catalog- Items. Click the box next to the listing you want to add additional photos to, then click the edit button above. Add the photos and save. This works, you just have to add the photos to each variant.
SHOPIFY, PLEASE READ: Yes you can go into Facebook Commerce Manager & individually upload photos into each variant, but its very time consuming. I have a a shoe business, so I have a lot of sizes with can give me on average about 75 variants per listing! I timed myself & it took 27 seconds. And to upload EVERY variant per listing it was 34 minutes! 34 MINUTES FOR ONE LISTING. Now do that for 200 listing, that is 113 hours!!!
113 hours for something that should take NO TIME! It should automatically sync! PLEASE ESCALATE THIS ISSUE.
THE FACT THAT YOU HAD TO PAY SOMEONE OFF FIVR IS SOOO RIDICULOUS! You shouldnât have to pay someone for something that should already work! I donât know if its on Shopifyâs end or Facebooks end, but people need to COMPLAIN to both parties. Say something!. I know it bothers people & if people speak up more maybe they will actually try to fix this.
We put all this effort into making listings for our shop to look perfect. Its tedious & time consuming. And because they donât integrate properly, youâre basically asking us to upload & redo everything a 2nd time. I know this somehow can be fixed to sync properly. I just hope they understand & actually fix the issue.
I think I found a workaround for this problem. At least it worked for me and it worked for all my multi-image products.
Go to Commerce Manager
Catalog
Items
Check Mark the item you want to add images
Click Edit
Click the image of the variant you want to add an image
Delete the first image so that there are no images
Re-import the image you deleted. Hopefully, you have it saved somewhere.
Add your additional images
When youâre done click Save
Repeat this process for all the variants you want to add images to (unfortunately)
When finished, click Update Products at the very bottom of the page
Now when you click on a product that has multiple images you should see left and right scroll-through arrows.
Simply adding additional images to product variants didnât work for me no matter what I did. But now it works. I tested this on both desktop and mobile.
Note: If you edit this product in Shopify and sync it to Facebook, you will need to repeat this process for that product. Shopify will override your Facebook product.