Need Help Adding SKU to Search Results

Topic summary

Main issue: The store’s built-in search isn’t returning products when customers search by SKU (Stock Keeping Unit); it appears to only match titles and descriptions. The poster asks for a way—settings, app, or code—to make SKUs searchable.

Suggested approach: A reply recommends installing the Yoast SEO for Shopify app (14-day trial) and ensuring each product’s SKU is added on the product page. They also advise including the SKU in the product’s structured data to improve findability.

Steps provided:

  • Install Yoast SEO for Shopify.
  • Add SKUs in the product details for all items.
  • Ensure SKU is included in product structured data (schema). Guides and resources are linked.

Notes: “SKU” is the merchant’s internal product identifier; “structured data” is schema markup that helps search engines interpret product details. No code-based theme changes or native Shopify search settings were provided.

Status: No confirmation that this approach enables on-site search by SKU; outcome remains unverified and the question is effectively unresolved.

Summarized with AI on December 22. AI used: gpt-5.

Hello everyone,

I’m currently facing an issue with my Shopify store and could really use some help.

I’m trying to ensure that SKUs (Stock Keeping Units) appear in the search results on my store. Specifically, when a customer searches for a product by its SKU, I want that product to show up in the search results. Right now, it seems like the search function only picks up product titles and descriptions, but not SKUs.

Does anyone know how I can modify the search functionality to include SKUs in the results? Is there a specific setting, app, or code adjustment that I can use to achieve this?

Any advice or guidance would be greatly appreciated. Thank you in advance for your help!

Best regards,
Lorenzo

1 Like

Hi @guerralampadari ,

To ensure that SKUs appear in the search results on your Shopify store, you can use our Yoast SEO for Shopify app. This app helps you improve your product descriptions and includes a check to remind you to add important product details like SKUs. Adding SKUs to your product pages not only helps with search engine optimization but also makes it easier for customers to find your products by their SKUs.

Our app has a 14-day trial, you can test all its features and see how it can enhance your store’s visibility and effectiveness. Give it a try and see the difference it can make!

Here are some steps you can follow:

  1. Install Yoast SEO for Shopify: Yoast SEO for Shopify can help you optimize your product pages, including adding SKUs.
  2. Add SKUs to Product Pages: Make sure that each product has its SKU added in the product details. This will help both search engines and customers find your products.
  3. Structured Data: Ensure that your SKUs are included in the structured data of your product pages. Yoast SEO for Shopify can help with this as well.

For more detailed guidance, you can refer to the following resources:

If you follow these steps, your SKUs should start appearing in the search results on your Shopify store.