Thank you for sharing the details and the project link.
The issue is now clearer. Your Microsoft Clarity app is installed in Shopify, but the Clarity project is not properly connected to the store, which is why the dashboard keeps redirecting to the “Install on Shopify” page and no data is appearing.
This is usually caused by a broken project connection or an incomplete installation sync.
Please follow these steps carefully:
Step 1: Remove Microsoft Clarity completely
Go to:
Shopify Admin → Settings → Apps and sales channels
Remove the Microsoft Clarity app completely from the store.
Step 2: Remove old/manual Clarity code
Go to:
Online Store → Themes → Edit Code → theme.liquid
Search for:
clarity.ms
clarity tracking script
If any old Clarity code exists, remove it completely.
Only one installation method should exist.
Step 3: Create a New Clarity project
Go to Microsoft Clarity dashboard and create a completely new project.
Do Not reuse the current Merchx project because the project connection appears stuck or corrupted.
Step 4: Reinstall Clarity from Shopify App Store
Install the app again directly from Shopify App Store.
During setup:
Connect the NEW Clarity project
Complete authorization properly
Step 5: Enable App Embed
Go to:
Online Store → Themes → Customize → App embeds
Enable: Microsoft Clarity
Then click SAVE.
Step 6: Test on live store
Open the live store in Incognito mode and browse a few pages.
Then wait around 15–30 minutes and refresh the Clarity dashboard.
Root Cause: The main problem is not Shopify itself.
The current Clarity project connection appears broken, so reinstalling the app alone does not fix it. Creating a fresh project and reconnecting usually resolves this issue completely.
Thanks