Need Help with Suspended Google Merchant Account, please!

Shopify Discussion

Topic summary

A Shopify merchant is struggling with repeated Google Merchant Center (GMC) suspensions that have also affected their Google Ads account. Google cited that the business name provided in Merchant Center doesn’t comply with policies.

Key Issue Identified:

  • Business name mismatch: “Square Jewel” was entered in GMC instead of “Square Jewelry” (the actual website name at squarejewelry.com)
  • The schema markup correctly shows “Square Jewelry”

Recommended Actions:

  • Update the business name in Merchant Center to match the website exactly
  • Add missing homepage metadata in Shopify > Preferences
  • Ensure contact information is linked and clickable (currently plain text)
  • The merchant has 5 days remaining to reapply

Additional Context:
Another user reported a similar suspension for “Misrepresentation” and confirmed their shipping, returns, and refunds policies match Shopify settings. Technical review found product schemas are mostly valid with only non-critical issues.

Summarized with AI on November 1. AI used: claude-sonnet-4-5-20250929.
4

Hello @Lilya2 ,

It seems that I noticed a discrepancy in the name you provided on Google Merchant. You mentioned “Square Jewel” instead of “Square Jewelry,” which matches your website name. I see in the schema is also “Square Jewelry” I suggest logging into Merchant Center updating your business details and changing the business name to “Square Jewelry” to accurately reflect your brand.

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Best regards,
Daisy

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