Hello Shopify community. I launched a new website few days ago and looking for some feedback, criticism and areas to improve. Thank you for your time and all the best with your projects.
https://harmonizevisions.com/
1 Like
Hi [email removed]Cponz,
Thanks for reaching out to the community. We are MooseDesk, a comprehensive Live Chat, FAQ & Helpdesk App designed to elevate your customer support experience.
First, your store looks stunning and the product layout is very professional! It also has quite enough essential information. However, we can make it even better. Please check some of my recommendations below.
1. Optimize your hero section
The hero section is the first thing visitors see and it sets the tone for the entire experience of your web visitors, so try to take advantage of this by adding these elements:
- A compelling headline: It should be your brand’s slogan or key message that highlights your unique selling proposition.
- A prominent CTA button: Use strong action-oriented language (e.g., “Shop Now,” “Learn More”) and make the button stand out
Take a look at this example:
2. Use date delivery instead of estimate delivery
Offering a firm delivery date can set you apart from competitors who only provide estimates, potentially influencing purchasing decisions.
Also, customers can plan around a definite date, which is especially important for time-sensitive purchases like gifts or event-related items.
In this case, you can consider changing from ‘3 to 4 business days’ to ‘October 13 - October 17’
3. Enhance your product filter search
A more intuitive filter search makes it easier for customers to find exactly what they’re looking for, thus reducing frustration. When customers can easily find products that match their specific criteria, they’re more likely to make a purchase
Besides availability and pricing, you can consider adding some other elements, such as colors, size, materials, style, etc.
Take a look at this example:
4. Add a live chat support
Live chat assists potential customers instantly, addressing their questions or concerns in real time. This can prevent abandonment and encourage purchases
I suggest exploring MooseDesk, a free Live Chat, FAQ & Helpdesk App. MooseDesk provides auto-reply features during non-business hours, a proactive help center, and a user-friendly widget layout, offering an effective solution to enhance customer support on your platform.
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As an expert/enthusiast in UX, I recommend implementing these changes to improve customer experience when scrolling through your store.
If this is helpful for you, please let me know by giving me a ‘LIKE’. If your question is answered please mark this as 'SOLUTION’.
Thank you for reading. Wish you a nice day ahead!
MooseDesk - All-in-one Shopify FAQ & Helpdesk App
1 Like
Hey @Cponz 
I recommend you take a look at the website of an art gallery we follow: www.danielecomelli.com. It has great usability and converts well, take inspiration from certain sections. We are a performance marketing agency for e-commerce, so if you’d like some advice on how to drive traffic to your site and optimize conversions, feel free to reach out for tips!
Luca
Hi @Cponz ,
I’m from Mageplaza, a Shopify solution expert.
I would be glad to review your website and provide feedback on improving its performance. Below are some suggestions to improve your website:
1. Adding Promotional Banners on the Home Page
You should add seasonal banners for current promotions or collections (e.g., Summer Sale, Winter Collection) to catch the attention of customers. Additionally, you should add ATC, Shop now or add to the wish list buttons to encourage customers to buy your products. Here is a reference:
2. Enhance SEO to improve conversion rate
Optimizing your web pages can significantly increase organic traffic, bringing more potential customers to your store. SEO is a powerful strategy for driving traffic to your Shopify website.
For a small e-commerce store, aiming for at least 1,000 visitors per month can help establish a stable sales flow. Key elements to review include:
Title Tags & Meta Descriptions:
- Each page should have unique, descriptive title tags and meta descriptions.
- Include relevant keywords without overstuffing.
Content:
- You have regularly updated the blog with valuable content on topics.
- Use headings (H1, H2, H3) appropriately to structure content and include keywords.
I hope my suggestions are helpful, feel free to give me any feedback. Good luck!