I created a new product called the Lufalok that solves a problem many people have and is the best back washer for the shower. The question is, if this is a new start up and does not have money for a marketing budget yet, what is the lowest cost outlay marketing that has the biggest impact you would recommend? I’ve given them away for free trying to get some traction but it isn’t translating to sales, just people asking for more free ones. Any ideas?
Thanks!
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Hi @Lufalok
Thanks for coming to the AMA.
Since you have no budget, use guerrilla tactics. Give away products with conditions, like asking for reviews. Attend industry events to make connections. Create engaging content for social media. Consider in-person sales and try to get your product into local stores. If you’d like to see our full answer, check out the stream recording which we have uploaded to YouTube. We start answering your question at around 00;55;36