I am probably just repeating what everyone else has said, I think we all have similar issues which is interesting. Looking forward to receive actionable strategies from this panel.
Yes it is a similar theme, getting traction is the hardest part. In the beginning you are a small fish in a big pond. Everything you do will be incremental. We cover how to get started in our live stream at the very beginning, as well as go through suggestions on advertising. I highly recommend you flip through, maybe search the transcript for topics that interest you and listen to our advice.
The process in a nutshell is:
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Setup all Google tools to understand your performance
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Do keyword research using Google Search and Google Trends
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Implement keywords on products, categories and your homepage
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Find ways to promote yourself in communities related to your product
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Consider advertising for instant traffic (make sure you use your analytics to iterate and improve so your money is well spent!)
You can watch our livestream below. We start with the first step at 00;04;19.
Christina Vazquez | christina @ 2h.media
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