Main issue: Product pages appear in Google within Germany but not internationally, even when searching for unique tags. General (non-product) pages are visible; products are already connected via Google & YouTube and listed in Google Merchant Center (GMC).
Key guidance: Set up a separate, localized product data feed for every target country (local language and currency). This improves eligibility and performance for Google Shopping/free listings because Google prioritizes localized content.
How to implement: Use a third‑party app (Multiple Google Shopping Feeds) to create localized feeds per country. The native Google & YouTube app does not support full localization, which typically results in very low impressions and clicks.
Alternative (with caveat): In GMC, go to Gear > Data sources > three dots > Add more countries to expand coverage. Expect limited performance without proper localization.
Status: No resolution confirmed; actionable next steps provided. Open question: Whether the visibility problem is only for Shopping/free listings or also organic indexing of product pages outside Germany.
Hi,
my shop is mainly targeting Germany, nevertheless I do ship international.
In Germany Google shows results as expected. But outside Germany google is completely ignoring my product pages, even if I search for an unique tag. General pages are fine, but product pages are ignored.
Can you help me, how to get my pages visible international?
Thanks,
Jan
PS: I connected Google & Youtube and all products are in Merchant Center
For every country you target, you need to setup a data feed in the local language and currency. This can be achieved using: https://apps.shopify.com/multiple-google-shopping-feeds
While you can set it up using the google and youtube app, it will not allow you to localize the feed, meaning no local language and currency. And if you do set it up this way, there will be very very little performance, because as you can imagine Google favors localization, rather then non local. And so do end users.
However if you want to try, simply go to GMC > gear icon > data sources > click on the 3dots and add more countries. Just don’t expect many impressions or clicks.