I can really use some help with this.
Shopify Debut theme.
I placed the Google ads conversion tracking tag in the cart page when setting up Google ads instead of the thank you for your order page. This is causing Google ads to count when someone goes to the cart page as a conversion instead of when someone actually places an order. And being that I have my Google ads campaign set to maximize conversions, this is causing Google ads to target people going to the cart page instead of placing actual orders. (e.g. shopify shows 50 sales but google ads are showing 70 conversions.)
Now that I discovered the mistake, I can’t find the Google ads conversion tracking tag in the code, and therefore can’t place it in the ‘thank you for your order’ page.
The website is bulkwrappingpaper.com