Please rate my store and tell me how to get more sales!

[DGM101]

Store URL

Trendy Unisex Oversized T-Shirts for Men & Women

Store description

I run an online fashion store selling clothing and accessories. My store is designed for fashion-forward shoppers looking for stylish, affordable pieces. Visitors should immediately understand that we offer quality fashion at great prices.

What feedback do you want?

Why aren’t visitors converting into buyers? Is my homepage clear and trustworthy? Are the product pages convincing enough to make a purchase? Is there anything about the design, navigation, or pricing that would stop you from buying?
Please rate my store and tell me how to get more sales!
What’s your first impression?
Is anything confusing or hard to navigate?
What would stop you from buying?
Here is my store link: [https://desigentleman.com/]

Thank you in advance!

[Moeed]

Hey @DGM101

Just had a look at your website and here’s my first impression.

1. Why is your navigation so joined up together? You need to increase the width of the header so the navigation gets some space to breath.
2. About us page as the first menu? I highly don’t recommend that.

The heading needs to be aligned properly according to the grid.

Create a separate About Us page and put this content there. Your current About Us link in the header redirects to the homepage at the moment.

Overall the site looks like every other store built on Shopify. It’s very basic. I suggest you spend some time working on it, find some references and do some research before working on it. Also worth checking Store Feedback board, you might get some good suggestions from there as well.

Happy to help if you’d like me to give your store the right direction. Best of luck with it!

Cheers,
Moeed

[Mateo-Penida]

Hey! I checked out your store and here’s my honest feedback. I’ve been through this same process so take this as constructive, not criticism.

The biggest issue: trust. Most of your product photos look AI-generated (mockups, not real products). Visitors can tell, and when they can’t see the actual product they’re paying for, they won’t buy. Even if your t-shirts are great quality, the photos don’t prove it. Invest in real photos, even if it’s just a phone camera with good lighting. Show the actual fabric, the print quality, someone wearing it in a real setting.

Pricing feels inflated. When every single product shows a crossed-out “original price” of Rs. 999-1,799 marked down to Rs. 599-699, it stops looking like a deal and starts looking like a trick. Either set honest prices without fake discounts, or only put a few items on sale at a time so the discount feels real.

No social proof. Only one product has reviews and it’s just 2. People need to see that others bought and liked the product before they’ll trust a store they’ve never heard of. Reach out to friends, family, early customers, anyone who has one of your shirts and ask them for a photo review.

Your featured product is sold out. The Black Sweatshirt featured on your homepage has every single size unavailable. That’s the first product interaction a visitor has, and it’s a dead end. Replace it with something in stock.

Simplify the navigation. 8 collections for what is essentially oversized t-shirts is too many. A visitor doesn’t know the difference between “Drip Collection”, “Unisex Collection”, and “Casual Collection” at first glance. I’d cut it down to 3-4 max.

Fix the small stuff. Your Facebook link goes nowhere (just “#”) and your Twitter link goes to x.com/home, not your actual profile. Details like this hurt credibility.

The product range and pricing are actually competitive for the Indian market. The foundation is there. But right now the store doesn’t feel real enough for someone to trust with their money. Focus on real photos, real reviews, and cleaning up the details before driving traffic.

Good luck!

[LitExtension]

Hi @DGM101

Your store looks clean, but it doesn’t sell. The homepage shows products without a strong reason to buy, and there’s no clear value proposition or trust signal above the fold. Visitors don’t immediately understand why they should choose you over similar brands.

Navigation is simple but unfocused. Too many similar categories dilute decision-making, and there’s no clear path like “Best Sellers” or “Trending.” Users are forced to think instead of being guided.

Your product listings look decent but lack conversion triggers. There’s no urgency, no reviews, and pricing feels random without explanation. The “Sale” labels also feel weak because they appear everywhere without real impact.

The product page is the biggest issue. No reviews, no user-generated content, and no strong proof of quality make it hard to trust. You list specs like “240 GSM,” but don’t explain why that matters to the buyer.

Branding is generic. The design is clean but forgettable, with no strong identity or emotional pull. It feels like a template rather than a distinct fashion brand.

Pricing sits in a weak middle ground. It’s not cheap enough to feel like a deal, and not premium enough to feel high-value. Without strong branding, this positioning makes your products easy to ignore.

Overall, the main blockers are lack of trust, no urgency, and weak differentiation. Fix reviews, add real customer proof, clarify your value, and guide users better.

Hope this helps

[Dan-From-Ryviu]

You can try to add Buy more save more option to increase AOV.

[Mustafa_Ali]

Hey @DGM101 welcome to Shopify community first of all i must say you did a good job but i have some point like why your header

have some much space in right and left hand side removed there space so then it looks great
same as for your footer **

**
and also same as for your collection page and product page make your website in full width so then it looks better
this is my honest review for your website hope you like it if it is help full to you then don’t forget to like and mark as solution on it

[NerdCurator]

Hello @DGM101 Thanks for reaching out to Shopify community with your concern. First of all your products look great but the way you are displaying it on the site doesn’t help me get trust on the seller or the brand. The homepage needs to be designed properly keeping the UI/UX simple and engaging for the user journey.

Currently your navigation in header is all over the place. Too many slides in the announcement bar. Logo is small or not visible properly which creates lack of trust.

In featured collections, you have so many products. Either make them compact by displaying them in a carousel or reduce the number of products.

About us should be on homepage, it doesn’t makes sense there. “Best of Collections” section - It is not adding any value to the page or user journey. Footer is too simple.

Thats my professional opinion you should get a help of a designer who can help you manage and re-design your store.

[slash]

Hey @DGM101 , I took a look at the store. For an oversized tee/fashion shop, I would not start by asking whether the design looks good in general. I would try to find where first-time buyer confidence is breaking.

The big split I would check is: are people failing before add to cart, or after add to cart? If product views are high but add to carts are low, the issue is usually offer clarity, product photos, fit/sizing confidence, or whether the ad promise matches the product page. If add to carts are decent but checkouts or purchases are low, then I would look harder at shipping, payment, returns, COD expectations, and trust.

A few things I would test first on your store:

1. Add more product confidence before the buy button: front/back/lifestyle photos, fabric close-ups, and a clear fit note. Apparel buyers need to know how it looks and fits before they risk a first order.

2. Put trust details closer to the product decision: reviews or UGC if you have them, delivery timing, return policy, COD/payment reassurance, and the free shipping threshold near the add-to-cart area.

3. Make sure each ad or social post lands on the exact product/collection that matches the promise. A decent CTR with weak buying behavior often means the click was curious, but the page did not confirm the reason to buy.

If you can share sessions, product views, add to carts, reached checkout, and purchases by traffic source, I can point to the first 2 or 3 places I would check.

[krrish1]

Most of the replies here are about photos and trust stuff which is all valid, but nobody’s really touched your actual product copy yet and for a clothing store that’s a big one.

Honestly the tell is your own store description, the “discover trendy oversized t-shirts, comfortable fits and modern everyday wear” line. That could be literally any t-shirt shop on the internet. It’s not telling Google anything specific and it’s not giving a shopper a reason to pick you over the hundred other oversized tee stores.

The thing that kills oversized tees specifically is people can’t tell how it’s going to fit. Oversized how? Is it drop shoulder? What’s the fabric weight? A heavy 240gsm tee and a thin 150gsm one are completely different products and people have been burned before, so if they can’t picture it they just leave. Put the gsm, the fit, and something like “model is 6’0 wearing a large” on every product page. A proper size guide right next to the add to cart button helps a lot here too.

Also check your meta descriptions, I’d bet they’re auto filled with just the product name. That’s the bit that shows up in Google so it’s worth writing a real one per product with the words people actually search.

Basically every description should cover fabric, fit, who it’s for, how to style it and care info. Most thin ones skip four of those.

For getting it all written without burning a whole weekend, you can do it by hand, or Shopify Magic is built into your admin for free, or there are apps that do brand voice and bulk. Full disclosure I make one of those (Descriva) but genuinely start with Shopify Magic, it’s free and it’ll get you from generic to specific which is the real issue here.

[Luis_Carames]

Hey! Just my advice. What other people said is true, some of your photos seem to be generared with a generic AI tool like gemini, but it’s understandable why you would use AI, so I would tell you to get some subscription in a properly trained AI tool like Frameclo and generate images from 3 angles (front, back and side) for each piece you offer, that should encourage the trust that you are missing for the customer conversions rate and also give you a sense of professionalism with professional models… good luck tho!