Pop Up Custom Conversion Event - Facebook

Hi there,

I have the FB pixel tracking properly and use Klaviyo. I’m looking for help on:

1.) Once the pop up shows where user imputs email, how can I give Shopify the custom event code to call the FB pixel to track that lead event?

2.) Does anyone know if Klaviyo supports API calls to FB? Meaning, if I get an email can it be transferred via API to FB for tracking (in events manager) or attribution (in ads manager)?

1 Like