Pop ups with tag

Hi, I am using the “concept” theme and I was wondering if there is a way to allow a pop up to add a tag to a customer/product. For example, my product abc123 is coming soon. If a person puts the email, I can target a campaign just to email people with a tag product_abc123_launch, making it custom in relation to an email that goes to everyone… Is that possible?

Thank you.

Hello,

Yes, you can allow a popup to add a tag to a customer/product in Shopify, enabling targeted campaigns. This is best achieved by using a third-party popup app (like those offered by email marketing platforms or dedicated popup builders) that integrates with Shopify. You’ll design the popup to capture email addresses, and crucially, configure it to apply a specific tag (e.g., product_abc123_launch) to the customer upon submission. This tag will then allow you to segment your email list and send highly customized launch announcements or promotions exclusively to those who expressed interest in that particular product.

Best regards,
Albertina

Hello @robettinger ,

I hope you are doing well!

Yes, what you’re trying to achieve is possible, but it typically requires a tool that can capture emails and automatically apply tags based on the visitor’s interest or the product they interacted with.

You can check AiTrillion . It allows you to create targeted popups or signup forms that can collect a visitor’s email and automatically assign tags to the customer profile. For example, if someone signs up through a popup shown on a specific product page (like your upcoming product abc123), the system can add a tag such as product_abc123_launch .

Once the tag is applied, you can segment those customers and send a campaign only to that group when the product launches, rather than emailing your entire list.

This approach helps with:
• Capturing emails through popups or forms
• Automatically tagging customers based on the pop-up or page context
• Creating segments using those tags
• Sending targeted email campaigns for launches or announcements

Hope this helps point you in the right direction!