Problem retrieving Google Ads account list in Google sales channel (cannot link Google Ads account)

Topic summary

Google sales channel in Shopify fails to retrieve the Google Ads account list, allowing only “Create new” instead of linking existing accounts. Multiple users report this across new and existing stores, with some noting recent breakage after a Google channel app update and possible impact on conversion tracking.

Shopify support advises: fully disconnect Merchant Center and Google account, wait ~15 minutes, then reconnect; ensure the connected Google email has Admin access in Google Ads; only client (not manager/MCC) accounts are supported. Several users say this did not resolve the issue; Shopify is monitoring with Google and indicates a pending fix.

Workarounds reported:

  • Use a different Google email not attached to MCC/MCA; make it Admin on the child Ads accounts only; wait 15–20 minutes, then try again.
  • If any Ads accounts are cancelled/inactive, set them to Cancelled and remove access for the email used in the Google Channel; refresh the channel. Google’s status page shows an ongoing Ads issue.
  • Verify the Google account connected in Shopify settings matches the one with Admin rights to the target Ads account.

Status: No definitive resolution; issue remains open. Action items: attempt the workarounds, monitor Google’s status page, await Shopify’s developer update.

Summarized with AI on December 22. AI used: gpt-5.

Same issue, someone of you know if this affecting conversion tracking? My ads account didn’t track anymore from yesterday

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