Hi everyone, I have listed all of my products and will promote them with google ads. However they don’t get approved by google. It says “you need to add a GTIN or MPN” I have listed them as “Custom item” so it shouldn’t ask for GTIN or MPN however it keeps asking it. Do you know why this is happe…

@Moira Thanks for quick response.. earlier was using some other Google shopping feed app in that only first variant used to get sync with Google Mecrchant center. It was easier to show best image with first variant in Google ads. But now Shopify Google channel syncs all variants so it’s not possible…

@Moira After going through feed I can see the item_group_id is already been updated by Shopify Google channel.. so just wanted to know will google show only parent SKU in Ads or it will show each variants ads separately ?

Hey @Grace_01 , Great question! It is my understanding that including the item_group_id in the product feed would ensure that all variant/child products are grouped under the parent product, and variants should never be displayed on their own. Google also states that there are few conditions in o…

@Moira Is there any way to cross check how ads will appear on google shopping so that we can verify if everything is correct and products are visible in group?

Hey, @Grace_01 ! If you want to see how your ad appears in search results, it’s better to use the Ad Preview and Diagnosis tool rather than to do a search on Google. You’ll see the exact same results as a Google search but it won’t affect your performance stats by accumulating ad impressions every…

Hey @Grace_01 My pleasure, I’m glad to hear you have utilized the Ad Preview Tool! Have you ensured your products have met the conditions in order to show the parent products? Including the item_group_id in the product feed would ensure that all variant/child products are grouped under the parent p…

@Moira The product is already have color, size, age group , gender.. and item group id is updated by shopify google channel in feed. So as far as I know the product should display in group.

What type of product are you working with @Grace_01 ? I’d be happy to take a closer look to ensure all conditions have been met. I have attached an example of product data for a T-Shirt below: [21-09-biv1d-0zycp] Setting up item groups in your feed - YouTube - Watch this video to learn how to se…

@Moira Yes all the details are updated as showing in your screenshot.. product like hand gloves , socks

Problem with "you need to add a GTIN or MPN"

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Grace_01 September 13, 2021, 9:57am 11

@Moira thanks for the guide.. after checking Google shows each variants ads separately

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Problem with "you need to add a GTIN or MPN"

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