Today I received a lot of visits to my site that show up as arriving on these long-strings of address line. When I go to my site, it looks like I only see the first part of the URL, ending with the .com.
I don’t know where the additional code comes from. I often see these long strings in my Google Analytics and on my Shopify reporting, but I’m stumped as to how to decipher what they mean.
I do put UTM code elements on my Ads, so does that code get pulled into the address code?
Can someone help me understand what all the scrambled letters mean?
Here is the image:
