Shopify 2.0 Dawn - How to hide unavailable variants?

Store Design
21

We’ve discovered that many users don’t understand this. If they land on the page and the “small” variant is sold out, often times they are lazy and think the whole thing is sold out. That is why this feature is so important. We lose sales on a daily basis from this and the only way to fix it is to delete the variant – and then lose all of the data attached it, as well as have to recreate it if we restock. When we delete sold out variants, we make more money – but we lose out on our data analytics. I have yet to find a fix for this.