Hi all, take a look at this screenshot from a recent email campaign. Riddle me this… How do 13 users click and land on my site yet only 1 unique visitor is reported?
To validate this discrepancy I used UTM campaign parameters on my email links and tracked them in Google Analytics and compared the Shopify Email app reporting to GA. Turns out 11 unique users visited my site with the campaign UTM link… so why does the Shopify Email app report only 1?
I reached out to support a while back to notify them about this reporting issue and felt I was brushed aside for pointing out a clear failure in their app. Anyone else have this issue?
