Hi everyone, we would appreciate any feedback from the community about how we can improve our new store. www.youngeden.com
Thank you!
Young Eden
Hey, I think it already looks really good.
One thing you could do is clarify your message (sustainable clothing?) and make it more evident in your big slider. Try to have a big statement on what sort of problem you solve for the potential buyer
Hi @shopyoungeden ,
This is Kate from PageFly - Shopify Landing Page Builder App.
I love your product, they are so cute. Based on my extensive knowledge in CRO, I recommend the following suggestions to improve your conversion rates:
1. Adjust button
Recently, the button on the first banner has become quite inconspicuous, which may lead to it being easily overlooked by customers.
You could consider repositioning the button to be located directly beneath the content for enhanced visibility and easier access for customers.
You can check this image for preferences:
2. For the trust badges section
For the trust badge section, it’s commendable that you provide detailed information about the materials used in your products, particularly children’s clothing. However, I’ve noticed that the badges aren’t particularly prominent, which means important information could be overlooked. To address this, you might want to consider making the badges bolder and more eye-catching to ensure they stand out effectively.
Like this:
3. Ensure consistency in the appearance of the product list images
Consider updating the second product image to match the style of the others, which feature products with models. This change would enhance consistency across the section, presenting a more unified and visually harmonious style.
4. For the Valentine’s day campaign
That sounds like a great plan to make your store stand out during the Valentine’s season. Here are a few additional suggestions to enhance your strategy:
- Countdown Timer for Urgency: Place a countdown timer on your website for your Valentine’s Day sales or limited-time offers. This creates a sense of urgency and encourages customers to make purchases before time runs out. Position the timer prominently on product pages, especially for items with limited stock, to highlight their scarcity and drive quicker purchasing decisions.
- Strategically Priced Discounted Bundles: Curate bundles of products that complement each other and offer them at a discounted rate compared to purchasing each item separately. For example, pair a popular item with a less popular one to boost overall sales. Ensure that these bundles are perceived as value-for-money deals, enticing customers to buy more. Highlight these bundles in a special section on your store and promote them through your marketing channels.
I hope that you found these suggestions useful. Best of luck with your online store, and I hope these strategies bring you great success, especially during special seasons like Valentine’s Day.
Happy selling!
Kate - PageFly Team
Extremely helpful, thank you so much!
Good idea, thank you!
Hi @shopyoungeden ,
I am so happy that my suggestions can be your solution! 
Best of luck with the renovation of your storefront. Should you require any further help, please let me know in this response section. Have a nice day ahead!
Kate
Awesome, these suggestions are much appreciated and thank you so much!
Hi @shopyoungeden ,
Thanks for reaching out to the community. This is MooseDesk - All-in-one Shopify Ticketing System App.
Congratulations on the opening of your store! It’s truly impressive, and I can see the dedication you’ve poured into your store.
While it’s already great, I do have some suggestions to help make it even better. Here are a few of my recommendations for better customer experience, if you don’t mind taking a look.
1. Home Page
- I love the images in your hero section and the idea of representing them in a slideshow; it’s a great way to showcase your baby clothes products. One suggestion you could consider is changing these images frequently to keep your store feeling fresh and lively. Additionally, having more prominent Call-to-Action (CTA) buttons could enhance customer attention. You might consider repositioning CTA button or changing the color to make it more vivid. Take a look at this example:
- Secondly, I noticed that all your product images on the homepage are pretty large, which makes it difficult for customers to overview all products without excessive scrolling. I recommend you should resize them for better product representation.
2. Product Page
- Lack of Cart Button: I see your add-to-cart button does not include the cart icon. I recommend you should create a cart icon to encourage impulse purchases and streamline the user experience. It also enhances customer satisfaction by clearly indicating which products have been successfully added to the cart.
- Moreover, it is essential to have a Size Chart on your product page because it can give customers a better shot at selecting the right size when they place their order, so you don’t have to deal with as many returns due to “wrong size” issues. Furthermore, you can minimize the need for live chat and email support; the more details you provide on your product pages, the less human intervention you’ll need. Take a look at this example below:
3. Valentine Campaign
I think you have a good idea to have a Valentine campaign on your homepage. However, it should be highlighted because a well-executed Valentine’s Day campaign can attract more visitors, drive higher sales, and enhance brand visibility. Some suggestions for you to create an impactful campaign:
- Define your theme: You can consider incorporating elements that evoke love, warmth, and sweetness. Think about the theme of family love by featuring items that celebrate the bond between parents and babies, such as matching family outfits.
-
Clear Call-to-Action (CTA): It is important to place a clear and compelling call-to-action prominently on your homepage. Whether it’s “Shop Now,” “Discover Our Valentine’s Day Collection,” or “Find the Perfect Gift,” make sure it stands out and encourages visitors to engage with your campaign.
-
Limited-Time Offers: You should create a sense of urgency by offering limited-time promotions or discounts exclusively for Valentine’s Day. Highlight these special offers prominently on your homepage to incentivize visitors to make a purchase.
4. Support
So a very important in creating great user/customer experience is designing a place where customers can easily ask about your product or feedback their experience.
Currently your store has not had such thing and it might be a pain point in shopping online cause there’s nowhere to ask and receiver answer.
If you want to find a FREE option for that, MooseDesk is a good choice. It’s a customer service app/ticketing system that could help you do all the things I have suggested above.
If you want to give MooseDesk a try, feel free to do it and hit our 24/7 support so we can help you enhance UX experience.
So that’s my review on your store.
If this is helpful for you, please let me know by giving me a ‘LIKE’. If your question is answered please mark this as 'SOLUTION. This would make my day.
Thank you and hope you get a lovely day ahead!
Thank you! This is very helpful and we appreciate the feedback!
Hi @shopyoungeden ,
You are most welcome! As part of this community, our goal is help other merchants on the e-commerce journey so don’t hesitate to reach out whenever you need any help.
Happy selling!