Store Feedback on new store to reduce bounce rate

Topic summary

Main issue: A new Shopify store reports high bounce rates despite running ads and asks for design and content feedback.

Key early exchange:

  • Suggestion to add product descriptions and reviews. Store owner replies descriptions exist on category and product pages, asking if placement isn’t intuitive.

Design and UX recommendations (PageFly):

  • Highlight CTA (call-to-action) buttons; fix hero banner text being cut off by building text over an image background.
  • Reduce blank space on desktop by adding more products/content in sparse sections.
  • Add product images with models to increase engagement.
  • Add testimonials/reviews with authenticity, variety, and prompt responses.
  • Seasonal tactic: create a Back‑to‑School collection and run discounts/bundles.

Conversion/SEO suggestions (flareAI):

  • Add visible product reviews with average ratings and counts (social proof).
  • Implement a sticky header (navigation stays visible while scrolling).
  • Resume consistent blogging (last post June 30, 2023) to improve SEO (search engine optimization) and traffic.
  • Use unique, specific product titles/URLs for search clarity.
  • Add a Home link in the header; enrich product pages with clear features/benefits.

Notes: Multiple images were shared to illustrate cut-off text and layout gaps. Status: No resolution yet; feedback provided, owner requested clarity on description placement; discussion ongoing.

Summarized with AI on January 22. AI used: gpt-5.

Hi @lilac23 , you got a nice store but I recommend you add some descriptions for your products, you must tell visitors why they need your products

Reviews also is good for your products