Concern about lack of customer email notifications when a subscription billing attempt fails in Shopify. The poster notes Shopify sends many automated emails but not for failed subscription charges and asks if it’s standard for third‑party apps to send these on behalf of merchants.
Key questions:
Customer experience concern: Emails from an app domain may appear confusing or untrustworthy; the poster believes messages should originate from Shopify or the merchant’s domain for clarity and trust.
Status: Request for clarity/best practices; no replies or decisions yet. No attachments or code involved.
Hello,
Shopify sends many automatic emails to the customer, but does not send an email when a subscription billing attempt fails. Is it common practice for apps to send emails on behalf of merchants in cases like these?
It would seem strange to get an email from an app domain saying “credit card billing failed for store X”, it seems like it would make more sense for it to come from Shopify or a merchant email domain.
Just looking for some clarity here.
Thanks