Tips from the team: Translating images and other media

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Topic summary

Shopify’s Translate & Adapt feature allows translation of theme images, videos, and metafield media, but does not currently support product gallery images. This limitation affects merchants who need to display localized product images with text overlays (arrows, comparisons, before/after shots) for different language markets.

Community workarounds identified:

  • Custom coding using alt-text to show/hide images per language
  • Third-party app Weglot (mentioned as having this capability)
  • EZ Product Image Translate app - developed by a community member specifically to address this gap, compatible with Translate & Adapt

Current status:

  • Multiple merchants requesting native product gallery translation
  • One merchant reported setup issues with EZ Product Image Translate (no documentation, unclear usage charges, missing localization)
  • Developer responded directly offering email support and clarifying no usage charges exist
  • Some merchants confirmed the third-party app works for their multilingual stores

The discussion remains open as merchants await either native Shopify support or reliable third-party solutions for translating product gallery images across different markets and languages.

Summarized with AI on November 1. AI used: claude-sonnet-4-5-20250929.
16

Hi @richbrown_staff thanks a lot.

Also for the change of Product Pictures. Is there a workaround if you add a new domain ending like .de or .ch?

For me it worked to duplicate the product and translate that into the preffered language. But on the Homepage i couldn´t change the featured product to my translated one.

Do anyone has an advice for that?