Hello everybody, I wanted to reach out to see if we can build a thread around top CRO tips/increasing cart value to implament on site.
Some things that have worked for me:
Would love to hear everybody’s thoughts so we can develop some quick wins
Just speaking from my own experience. We’ve seen quite a boost in conversion rate by simply offering Live Chat on site and expanding our hours of coverage that our chat is live. We’re seeing about 20-25% of our chat conversations resulting in a sale which is better than I imagined. I use TalentPop.co as an agency that manages all of our customer service including live chat, and Gorgias as the actual live chat widget. Highly recommend
Hi Andrew
Customer Referrals
Depending on what industry you are in, Customer Referral programs/promos are a great way to boost sales and find new customers. There are several different Shopify Apps (Referral Candy / Spreadsta) that do this. Some Apps just work on sales commission which is great. A starting TIP is to invite your existing customers to a referral promo where they are rewarded for inviting their friends to the offer too.
Cheers
Alex
We have added the social proof where we were featured in some media outlets. That built the trust and credibility on our site and boosted conversion. Along with that, our social media strategy has been the next level where we posted daily posts due to which the content churn rate was higher. All these measures added in our higher conversion rate and maximized our brand value.
Good day Andrew!
Here’s a couple of thoughts:
If you’re interested, I recently launched my free Shopify app, Crowly. It allows you to swiftly generate and optimize your products’ pricing and descriptions.
Below is a case study of one our first merchants who has seen an almost doubling in conversion rates through our automated & continuous optimization (all with less than 1000 view sessions).
Feel free to reach out via email with any questions. Would also love some feedback!
All the best,
-Ethan
