Tracking Affiliate Referrals

How can we ensure accurate tracking of affiliate referrals, especially if customers browse on mobile and complete purchases on desktop?

Hey there, great question! To ensure accurate tracking of affiliate referrals in Shopify Collabs, even when customers switch devices, Shopify employs a robust system that captures and attributes sales to the correct affiliate. This system is designed to track customer interactions across different devices, ensuring that the affiliate who referred the sale is credited appropriately. By using a combination of tracking methods, Shopify Collabs can effectively manage and attribute sales, providing a seamless experience for both merchants and affiliates.