Unable to select "First time email subscribers" for new email subscribers

Topic summary

A user is experiencing difficulty selecting the \

Summarized with AI on November 3. AI used: claude-sonnet-4-5-20250929.

Hello,
Hopefully, someone can help because I cannot figure this out. I’m trying to set up a discount code sent to new “first time email subscribers” but I am unable to select the option. The (2) emails that are subscribed belong to me, as a test. I did try recently subscribing my 2nd email to see if that would prompt the first-time email subscribers, but it did nothing.

If anyone knows how to fix this please let me know!

Thank you!

Hi @MrsandMaven

To automatically send discount codes to new email subscribers in Shopify, follow these steps:

1-Create a Discount Code:

  • In your Shopify admin, go to Discounts and click Create discount.
  • Set the discount details (e.g., percentage off) and ensure it’s active.

2-Set Up an Automation:

  • Navigate to Marketing > Automations > Create automation.
  • Choose Custom automation.
  • Set the trigger to Customer subscribed to email marketing.
  • Add the action Send marketing email.

3-Design the Welcome Email:

  • In the email editor, include the discount code or a link applying the discount.
  • Save and activate the automation.

Note: Ensure your store’s email settings are correctly configured to send marketing emails. If issues persist, consider using third-party apps like Klaviyo or Omnisend for advanced email automation.

If you have other questions, I will also answer them.

Best regards,

Daisy