Want to show MRP on Check-out Page and not the applied discount, discount can be shown in 2nd row

Store Design

Topic summary

A merchant wants to display the Maximum Retail Price (MRP) on the checkout page while showing applied discounts separately in a second row. They’ve applied discounts to products and created affiliate coupon codes, aiming to show the original price prominently so customers can see the discount value.

Suggested Solutions:

  • Use line-item properties to add custom messaging per product at checkout
  • Duplicate products for specific customer segments with pricing in the variant title
  • Embed pricing information directly into product/variant images (carries through checkout, notifications, and marketplaces)
  • For static discount messaging: Bake campaign names into discount codes themselves
  • Shopify Plus option: Checkout extensions may enable more advanced discount behavior and cart transformations

Important Note: Theme customizations would be needed to display line-item properties at checkout. The merchant should provide store URL, theme name, and specific examples for further detailed assistance.

Summarized with AI on November 7. AI used: claude-sonnet-4-5-20250929.
2

@zaocare Hi :waving_hand: avoid acronyms without at least once specifying explicitly what you mean: MRP is material resource planning for manufacturing not for merchandising displays.

To so an MRP MSRP, manufacturer suggest retail price, use line-item properties to get some sort of messaging in the checkout step per line item.

https://community.shopify.com/topic/616503

Otherwise duplicate products for specific customers to have it in the product/variant title.

There’s also baking the text into the product/variants images themselves as that will carry through pretty much everywhere multi-channel, checkout and notifications, marketplaces, etc.

Or if discount titles/campaign names show in checkout just bake static messaging into the discounts or discount-code itselff but that will not adapt per line-item

On shopifyPlus maybe possible with checkout extensions for discount behaviors or cart transformations?

If you need theme customizations to show line-item-properties etc then contact me by my email for services.
Contact info in forum signature.
ALWAYS please provide context, examples: store url, theme name, post url(s) , or any further detail in ALL correspondence.