I’m new to Shopify Email and looking for some new ideas or best standard practices for building up my email list!
Thank you
Hey. Here are some of the best ways to build out your email list on your own ecommerce site:
- Create an email program landing page that you can funnel new users to
- Include email sign-up modules in your header/footer
- Use pop-ups that may pair email sign-up with an exclusive discount
- Add a registration wall that requires email submission in order to aspect certain pages on your website
- Advertise for your own email program on your site
- Use lead magnets, quizzes or surveys that require email submission for participiation
- Leverage user-generated content
Off-site options include:
- Sharing email sign-ups on social media
- Collecting emails at virtual or in-person events
- Create referral programs
- You can cross promote your emails with a collaborator or other brand
- You can also pay to acquire emails of potential customers